Xerocon London 2022 is nearly right here, and I can’t wait to see you all throughout my first time at this wonderful occasion. After an extended break, we’ll be again with a bang – even when this yr will probably be a bit of completely different, with an iconic new venue, a height-of-summer date, and much more to sit up for. 

However what’s going to stay the identical is the unbelievable sense of group, care and collaboration that the occasion has all the time impressed. I’m thrilled that we’ll get the possibility to reconnect and recreate that magic, with a number of new twists. 

I’d additionally prefer to say an enormous thanks to all of the Xeros who’ve labored so onerous to make Xerocon London 2022 a actuality. It’s been an unbelievable crew effort from so lots of you, and I can’t overstate how grateful I’m to expertise it myself.

Now, I need to clarify what my first Xerocon means to me, and the way glad I’m to play a component in it. 

True and real buyer care

I’m going to allow you to in on a secret: earlier than becoming a member of Xero, I wasn’t even remotely conscious of simply how massive Xerocon was. After all, I’d heard of the yearly occasion the place accountants and cloud accounting leaders collect, however that’s the place my data ended. 

Now that I’m right here, I’ve been blown away by the magnitude of Xerocon, and its significance above and past your run-of-the-mill convention. This actually is a group occasion, and the depth of enthusiasm, care and even love that goes into Xerocon has been unbelievable to witness. 

That is a lot greater than customer-centricity. It’s a celebration of our group – of how caring, passionate and pushed our accounting and bookkeeping companions are, and the way very important they’re to the success of small companies. I do know of only a few companies which were in a position to construct a real group of consumers like Xero has, and I can not emphasise sufficient what an unbelievable privilege, but in addition accountability, that’s! 

We’ve got a packed agenda of thrilling keynote audio system and wonderful breakout periods, in addition to a corridor stuffed with sensible app companions able to share their options to convey even larger success to you and your shoppers. We even have a variety of enjoyable actions on supply that I don’t need to spoil right here. 

Nevertheless, what I’m most enthusiastic about is assembly you within the context of this group occasion. To be taught what we must always do extra, what we must always do much less, and to listen to all about your experiences over the previous few years. Having the ability to take action over a espresso is only a bonus.

Adapting to alter

Change may not all the time really feel welcome, however it’s needed. It’s nothing to shrink back from – it’s a part of our journey. 

One among my favorite quotes is: “The seven costliest phrases in enterprise are: we have now all the time executed it this manner”. Xero, our clients, and our companions have modified since our final Xerocon, for causes too quite a few to say right here, and this yr’s occasion will embrace this variation. 

The underlying purpose stays the identical: we need to reconnect with you, and rekindle what we’ve missed these final three years. There will probably be many parts you’ll recognise, and I sit up for having fun with these with you. 

However I can also’t wait so that you can expertise the brand new Xerocon – with the beautiful new venue arguably probably the most thrilling half. Internet hosting the occasion at Tobacco Dock will make for an much more special day. It’s a becoming stage for a return that’s been a very long time coming. 

Whereas there have been adjustments, the excellent news is we have now an sincere, candid and enthusiastic group who will maintain us accountable and ensure we by no means steer too removed from who we’re. Xerocon might look completely different, however the identical values stay. I can’t wait to have fun them with you in particular person. 

Why not be part of the Xerocon dialog on social media, utilizing the hashtag #Xerocon, or take a look at our Twitter or Instagram for dwell updates on the occasion.

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